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Mrs. Beck's Media Ready Projects

Chatham Middle School students in Mrs. Beck's class participated in Media Ready. The final project was to create counter-advertisements based on real tobacco and alcohol advertisements. With the knowledge from the Media Ready lessons the students worked in groups to create the following projects. On the left you will see the original advertisement. On the right you will see the counter-advertisements the students created. By taking imagery, language and other marketing techniques, the student turned the meaning of the advertisements into something new!

camel 01 camel 02
camel 021 camel 022
camel snuf 01
camel snuf 02
newport 01 newport 02
skoal 01 skoal 02
ultimat 01 ultimat 02